Online Advertising for your Internet business – Free and Paid Methods This is one of the most important tools for any business, both Traditional and in the Internet world because we can have a fabulous website and an excellent product, but if nobody knows about our existence and no one enters our website, this will be a DEAD Business! , as well as DEAD listens to it!
On the Internet, this Advertising Process is much simpler and above all inexpensive because we can use hundreds and thousands of strategies to generate traffic to our website for free as well as for payment.
I’m going to show you some of the free strategies that I personally don’t think are free just because you don’t pay a penny, since the time you spend is worth more than the same money.
Free Advertising:
1) Registration of the Site in Search Engines
2) Exchange of Banners with other Websites
3) Strategic alliance with other sites similar to yours to send a recommendation of your product to their list of prospects, subscribers and more …
4) Promotion in Forums and Social Community with Topics related to your product or service
Payment Advertising:
Google Adwords Pay Per Click Advertising
Registration of the Site in Search Engines (Google, Yahoo, MSN …)
This Advertising Method is usually very effective depending on the Content and the relevance of your website for search engines such as Google, when users search for information about your products depending on the quality of the content of your site, Google will put your website in the first places of the results.
You can register your site in the search engines that people use the most in this case GOOGLE to get traffic or visits to your site, but you have to have all the patience in the world because all this is a process and you will not have immediate results, after the registration in the Engines your page is identified in them in the first 2 or 3 months.
Pay Per Click Advertising (PPC):
In such a way this is the most powerful Advertising to promote your products on the Internet instantly in a fast and effective way, Pay Per Click advertising is based on the fact that you only pay for each person who enters your website, and best of all is that your ad is specifically directed to a Segmented audience or rather directly to your MARKET NICHE.
This Advertising is like a RIFLE, it points directly to your hungry fish, to those people who are looking for your product or service, that information that you can offer them.
Google.com has become the best-known Search Engine worldwide, 98% of people search through Google.com, they look for information, and that is where I think we should put all our hands and fill ourselves of money through this Pay Per Click Advertising.
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